top of page

Turnkey iBuying Solutions for
Real Estate Professionals

The way we buy and sell houses is changing.  iBuyers are quickly capturing market share from traditional real estate professionals with a quick, convenient, and certain process for selling a house.  However, data shows that homeowners prefer to work with a local agent when going through the instant sale transaction process.

Web app for real estate
Home Renovation Technology App

homebldr enables real estate professionals, and their clients, to start their own iBuying programs and provide sellers with the instant sale transaction process that's being popularized by iBuyers.

AS FEATURED IN

Screen Shot 2022-02-03 at 8.14.18 PM.png
realtrends3.png
logo-inman-white.png
Screen Shot 2022-02-03 at 8.11.55 PM.png
Screen Shot 2022-02-03 at 8.22.28 PM.png
About
Your%20dream%20house%20design%20_edited.

ABOUT

iBuyers, such as Opendoor and Offerpad, have popularized an alternative way to sell houses and have injected the benefits of speed, liquidity, convenience, and certainty into the transaction process.  These corporations leverage data and machine learning to provide instant cash offers for houses that they can renovate and sell for a profit. iBuyers are capturing market share at an exponential rate and real estate professionals that only offer traditional representation services will continue to lose market share to iBuyers, until they evolve.

 

In 2021, iBuyers were involved in over 1.3% of existing home sales in the US, absorbing approximately $50 billion in sales volume from traditional brokerages.  iBuyer market share exceeded 7% in markets such as Austin, TX; Atlanta, GA; Charlotte, NC; Jacksonville, FL; Las Vegas, NV; and Phoenix, AZ.  iBuyer market share is on track to reach 5% by 2025, resulting in $200 billion in sales volume no longer being generated by traditional real estate professionals.

 

homebldr is on a mission to keep real estate professionals at the center of the transaction process.  We provide brokerages, teams, and agents with the data and financing solutions necessary to start their own iBuying programs and serve the growing segment of homeowners that demand the instant sale process being offered by iBuyers.  By equipping real estate professionals with these tools, agents are able to empower their investor clients to start their own iBuying programs as well.  By combining our products with local market knowledge, real estate professionals can execute the iBuyer business model at an agile, consistent pace with higher and more stable margins.

Mission

Company Mission

Democratize the tools necessary for traditional real estate professionals to remain at the center of the real estate transaction.

Increase in House Flipping
The iBuyer business model
iBuyer Machine Learning Models
The instant cash offer value proposition
Democratize Real Estate
homebldr is leveling the playing field

The flawed real estate transaction process and the illiquidity of the real estate asset class has inspired the rise of a new type of real estate "brokerage" and an alternative process for selling a house.  iBuyers, short for instant buyers, are real estate technology companies that leverage data and machine learning tools to provide instant cash offers for millions of single family homes.  Before acquiring a house or even making an offer, iBuyers use machine learning models to understand the current state of the house, predict the price that will earn seller consideration, locate the best comps to use for analysis, determine the optimal renovation strategy & timeline, and estimate profit and ROI.  However, iBuyers are not just ML-powered house flippers.  They are market-makers with the goal of improving the process of buying and selling real estate.

The benefits of speed, liquidity, convenience, and certainty are growing in importance for sellers.  According to a study by Clever Real Estate, the average homeowner is willing to accept $45,400 less for their home to sell instantly and choose their closing date.  While this holds true in both hot and cold markets, the value proposition gets stronger in a down market.  From mid-2020 to mid-2022, it was an extraordinary time to sell a house.  The housing market had record low inventory, record low average days on market, contingencies and showings were almost nonexistent, and many markets experienced all-cash bidding wars exceeding $100K over list price.  Because speed, liquidity, certainty, and convenience could be achieved on the open market, instant cash offers from iBuyers were not that attractive.  And yet, in those two years the percentage of sellers choosing the instant sale process nearly tripled from 0.5% to 1.3%.  Now, houses aren't selling as quickly, bidding wars are less common, showings are necessary to receive offers, offers include contingencies, and buyers are backing out of contracts at a record pace.  In a market with these characteristics, an instant cash offer becomes MUCH more attractive.

iBuyer market share has grown exponentially since 2017, exceeding 7% of existing home sales in Austin, TX.  A study by Clever Real Estate found that 65% of homeowners are open to selling via the instant sale process, but 72% of homeowners still want to work with a local agent when going through with the transaction.  While iBuyers currently lead the way for the instant sale, proprietary data shows that sellers are more than 2x as likely to accept an instant cash offer if it comes from a local agent as opposed to a publicly traded technology company.  At homebldr, we believe that real estate professionals are essential to the real estate industry and we're on a mission to democratize the tools necessary for brokerages, teams, and agents to start their own iBuying programs and serve the growing number of homeowners that demand the instant sale transaction process.  Our products also allow agents to empower their clients to start their own iBuying programs and take their investing to the next level.  While iBuyer's buy-to-sale premiums can range from -40% to over 30%, combining our products with local market knowledge will allow real estate professionals, and their clients, to operate in a more consistent buy-to-sale premium range leading to higher and more stable margins.

Products
Real%20estate%20concept%20_edited.jpg

PRODUCTS

Screen Shot 2023-01-19 at 12.07.09 PM
Screen Shot 2023-01-19 at 12.07.28 PM
Screen Shot 2022-02-03 at 9.10.23 PM
Screen Shot 2022-02-03 at 9.13.23 PM
Screen Shot 2022-02-03 at 9.14.23 PM
Screen Shot 2022-02-03 at 9.15.38 PM
Screen Shot 2022-02-03 at 9.08.18 PM

HOMEBLDR Property Reports

A property-level PDF report that leverage multiple data sources to:

  • Provide property characteristics for a given property

  • Quantify the location quality for a property

  • Underwrite a property with an iBuying strategy

  • Underwrite a property with a traditional fix & flip strategy

  • Determine the optimal renovation plan for a given property and deal type

  • Provide the list of comps that were used for analysis and the differences between the comps and the given property

  • Give a property a Deal Grade based on pros and cons of the deal

  • Communicate the financing options that homebldr can provide for a deal (up to 90% LTC and 100% of renovation costs)

  • Calculate iBuying and fix & flip pro formas based on different purchase prices and financing options

  • Estimate a variety of renovation costs, including materials, labor, and markup, in a property's market

  • Determine the best contractors and residential construction companies in a property's market to implement the optimal renovation plan

homebldr.ai
(Coming Soon)

An iBuying platform modeled after the data and machine learning tools being used by iBuyers

Individual Property Analysis

  • View the current value of a property

  • Observe the effect of different renovations on a property's value and calculate the return-on-investment (ROI) of implementing the renovations

  • Determine the optimal renovation plan for a property and the corresponding ROI

  • Estimate the renovation costs for a property's optimal renovation plan 

  • Find the best contractors and residential construction companies for specified renovations in a property's local market

  • Calculate the offer amount and/or purchase price that will generate a positive net profit and ROI

  • Create and download HOMEBLDR Property Reports for any property in our database

Multi-Property Analysis

  • Perform Individual Property Analysis at scale

  • Determine the optimal renovation plan for every property in a geographic boundary and the corresponding ROIs

  • Conclude which houses will generate the highest returns and generate a list of prioritized prospects

  • Export your analysis and integrate with 3rd party tools 

PRESS

Press
Contact

CONTACT US

bottom of page